A guide to getting your own per head racebook betting site

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Horse racing is one of the most popular sports in the world, and it’s also one of the most popular sports to bet on. Every year, millions of bettors place wagers on big and small horse racing events across the world. For bookies, it’s one of the most lucrative streams of revenue available. But for those that want to set up a horse racing betting site, what are the options, and is it worth it? For small to medium size entrepreneurs and bookies, the best solution is per head racebook betting software. Let us tell you all about it!

Horse racing betting statistics

Horse Racing has historically been the most popular kind of betting in the world. It has now been surpassed by soccer betting, but it still brings in billions every year in the form of wagers and bets. The most popular kind of bet is the single bet which can be placed to win the race or each way.

Betting on horse racing varies in popularity between different jurisdictions, so you should bear this in mind when you consider your per head racebook betting site. Typically, the UK, Australia, Hong Kong, and the US have some of the highest levels of horse racing betting in the world. If you have clients in these regions, it’s great news for you. But the sport is also popular throughout Europe, Central America, and Latin America as well, encouraging millions of punters every single year.

Overall, the online gambling sector is growing at a CAGR of around 11.5% a year which it’s expected to maintain until at least 2027. This growth which has not been impacted by the COVID-19 pandemic is set to continue at a sustainable rate for years to come. Within the gambling sector, sports betting and horse racing betting are consistently top performers. 

For those looking to start an online bookie with a focus on horse racing betting, it’s a solid decision with significant potential for success.

Key events for the year

Horse racing events take place all year and in every country. Each jurisdiction will have a full schedule of the small, medium, and large events that are of interest to punters. But there are some key events in the racing calendar that every bookie and per head racebook betting site owners should be aware of.

They include:

January

  • The Sham Stakes – January 2, 2021
  • Santa Ynez Stakes – January 3, 2021
  • La Canada Stakes – January 9, 2021
  • Pegasus World Cup & Turf – January 23, 2021

February

  • Sam F Davies Stakes – February 6, 2021
  • Risen Star Stakes – February 13, 2021
  • Fountain of Youth Stakes – February 27, 2021

March

  • Gotham Stakes – March 6, 2021
  • Frank E. Kilroe Mile – March 6, 2021
  • San Felipe Stakes – March 6, 2021
  • Cheltenham Festival
  • All-Weather Championships
  • Beholder Mile – March 13, 2021
  • Florida Derby – March 27, 2021
  • Dubai World Cup – March 27, 2021
  • Dubai Sheema Classic – March 27, 2021

April

  • Bluegrass Stakes – April 1, 2021
  • Wood Memorial Stakes – April 3, 2021
  • Santa Anita Derby – April 3, 2021
  • Ashland Stakes – April 3, 2021
  • Carter Handicap – April 9, 2021
  • Maker’s 46 Mile – April 9, 2021
  • Arkansas Derby – April 10, 2021
  • Apple Blossom Handicap – April 17, 2021
  • Bet365 Jump Finale
  • Kentucky Oaks – April 30, 2021

May

  • Churchill Downs Stakes – May 1, 2021
  • Kentucky Derby – May 1, 2021
  • Man o’ War Stakes – May 8, 2021
  • Preakness Stakes – May 15, 2021

June

  • Acorn Stakes – June 5, 2021
  • Royal Ascot
  • Belmont Stakes – June 5, 2021
  • Metropolitan Handicap – June 5, 2021
  • Hollywood Gold Cup – June 5, 2021

July

  • Belmont Derby – July 3, 2021
  • Moet & Chandon July Festival
  • Belmont Oaks – July 3, 2021
  • Diana Stakes – July 10, 2021
  • Haskell Stakes – July 17, 2021

August

  • Whitney Handicap – August 7, 2021
  • Arlington Million – August 7, 2021
  • Beverly D. Stakes – August 7, 2021
  • Pacific Classic – August 14, 2021
  • Travers Stakes – August 21, 2021

September

  • Pennsylvania Derby – September 18, 2021
  • American Pharoah Stakes – September 25, 2021

October

  • Shadwell Turf Mile – October 2, 2021
  • Breeders’ Futurity Stakes – October 2, 2021
  • Jockey Club Gold Cup – October 9, 2021

November

  • Breeders’ Cup – November 5 & 6, 2021
  • Clark Handicap – November 26, 2021

December

  • Cigar Mile – December 4, 2021
  • La Brea Stakes – December 26, 2021

Per head horse betting software

Horse racing betting is a lucrative sector and setting yourself up as an online bookie is a great way to generate new revenue streams. The easiest way to do this is through per head racebook betting software.

Rentasportsbook.com offers you a unique chance to have your online bookie site. Our team of designers will work with you to include your branding into our website software. This website will be the front-end of your per head racebook betting software. From here, clients can set up an account, log in, and place bets on the horse races they choose. This software is fully encrypted and protects the data and identity of your clients. We also offer mobile bookie software so you can log in from wherever you are to stay on top of the betting activity.

Our special racebook can be fully customized and adjusted to offer the races you want. Our staff can also assist you with setting desired limits, wager types, and max payout odds. Everything remains in your hands but rentasportsbook.com is here to support you.

The best part about this system is that it costs just $8 per week for each active client. That means that if you have 100 clients but only 50 are active in one week, you only pay for those 50. This saves you lots of money and gives you full control over your weekly and monthly outgoings.

In addition to the software, we provide a call center customer service system for your clients, technical support for you, and added per head online casino at no extra charge! You also have the option to expand into different kinds of sports betting, as and when you choose.

The per head racebook betting model is by far the most flexible, supportive, transparent, and efficient way for bookies to manage their horse racing betting business. If you don’t believe us, you can try out a demo by contacting us here!

How to set up your per head racebook betting site!

The setup process for your per head racebook racing betting software could not be easier.

  1. Contact us here.
  2. Provide us with your site name, branding, logo.
  3. Work with our team to customize our website template.
  4. Tell our team what wagers, bet types, payouts, odds, and races you want to offer.
  5. Go live.
  6. Direct clients to your horse racing betting site.
  7. Make money!

It is that simple. To get the ball rolling, contact us for a quote here or chat with us via our website here!

How to make money as a bookie!

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Sports betting is one of the fastest-growing sectors in the world. As a result, more people are looking to take the opportunity to set up their own online sportsbook. But how to make money as a bookie? There are several things you need to consider before you get started, and throughout the lifetime of your business. Thankfully, rentasportsbook.com is here to provide you with some useful pointers.

How to make money as a bookie?

Being a sports book operator is great fun, but let’s cut to the chase. How to make money as a bookie?

Work with a per head bookie software provider

Per head bookie software is a great way to help you make money as a bookie. Rentasportsbook.com provides a ready-to-go online betting system that can be up and running in minutes. We provide you with a website, incorporate your branding, name, and logo, and then help you go live. You remain in control of the system at all times via your personal dashboard, and you simply pay a pre-negotiated fee per head, per week. 

This system saves you a significant amount of money. You don’t have to pay web and graphic designers, hosting, game licenses, or other related setup fees. Furthermore, you present your customers with a professional and slick platform for them to bet on. The simplicity of our system means customers enjoy betting with you, meaning they are more likely to return and bet more.

It really is a win-win situation. Per head sports betting software from rentasportsbook.com saves you time and money, while driving more revenue from punters.

Constantly develop new business

Even if you have a good network of clients, you need to keep adding to it. This is a very important way to make money as a bookie. It’s the way of the world that some of these clients will stop betting or go elsewhere at some point. Therefore you need to replenish them and continue to grow. For example, if you are losing five clients a month, you need to target yourself to bring in 15 new clients each month. This covers the five you have lost, another five that may leave, and an additional five for growth. 

Business development and client onboarding must be a continuous process. Nurturing relationships with existing clients through offering bonuses, cashback, and other incentives, while bringing on new ones, is your key to success.

Offer additional products

Offering sports betting is a great start, but what if we told you that you could provide casino games, and even live dealer games to your customers? Through the same platform? By offering a wider variety of betting options, not only do you make more money as a bookie, but you improve customer loyalty. If they can play games like poker or roulette on your site, as well as bet, they have no need to go elsewhere.

Rentasportsbook.com offers per head casino games for clients at no additional cost for you. Live dealer games can also be integrated but these come with additional fees. Feel free to contact us via live chat for more information on what you can offer.

Focus on customer service

Customer service is king, even in the online gambling sector. By offering good service to your punters, you increase loyalty, spend, return rates, and lessen the risk of chargebacks. There is also a chance they will talk to their friends about how great you are, and this will in turn bring more traffic to your platform. 

If you offer poor customer service, expect the word to get around quickly. You must commit to being fair, transparent, responsive, and communicative with each and every customer. Treat each one equally, whether they are high rollers or first-time bettors.

Expand betting options

There are an endless amount of betting options out there. From sports to events, politics to what name a certain celebrity will give their child. What you decide to offer to customers will depend a lot on where you are based and what your target demographic is. If you can offer a wide selection of betting options you can generate more revenue and offer better customer service. If you are unsure of what to offer, please feel free to reach out to us and we will be happy to give you some advice!

Market efficiently

As well as networking and developing your business, you need to get your name out there. Based on your location, you might want to join local sports interest groups on social media and Reddit, or other similar platforms. You can also seek out forums related to the options of betting you will offer, and seek to grow a network of followers on Twitter by posting sport-related content. 

Once you grow your reputation as someone who knows about sports, betting, and odds, you can start to direct people to your per head sports betting site. This is a very effective way of developing your business and getting to grips with how to make money as a bookie.

At Rentasportssbook.com we are not just bookie software providers, we are sportsbook experts with decades of experience. Let us help you make the right choices and guide you through the set up process, as well as ensuring you maximise your chance of success!

sporting events to bet on

Which sporting events to bet on for the Remainder of 2024?

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After a dismal year for sporting events in 2020, this year is back with a bang. For sports bookies like yourself, this is a bumper opportunity to build revenue and client base by offering odds on the key sporting events to bet on. Rentasportsbook.com brings you a selection of the world’s most popular sporting events taking place in 2021.

NFL Regular Season

The National Football League is the most popular sports league in the US. The regular season features 17 games per team, with playoffs leading to the Super Bowl in February. Over 100 million Americans will follow the games of this regular season. The AFC is expected to be highly competitive, with the Chiefs, Bills, and Bengals as top contenders. The NFC is also anticipated to be competitive, with the Eagles, Cowboys, and 49ers as potential contenders. As the NFL regular season starts heating up, don´t forget to remind your players about the main games.

NBA Regular Season

The National Basketball Association is one of the most popular sports leagues in the US with over 90 million Americans following it annually. The regular season features 82 games per team, with playoffs leading to the NBA Finals in June. Regular season begins in October, playoffs start in April, and the NBA Finals are held in June. The Western Conference is expected to be highly competitive, with the Nuggets, Warriors, and Clippers as top contenders. The Eastern Conference is also anticipated to be competitive, with the Bucks, Celtics, and Heat as potential contenders.

MLB Playoffs and World Series

Major League Baseball is one of the oldest and most popular sports leagues in the US. The regular season features 162 games per team, with playoffs leading to the World Series in October. Shohei Ohtani, Mike Trout, Ronald Acuña Jr., and Juan Soto are among the most prominent players for this season. The NL East is expected to be highly competitive, with the Braves, Phillies, and Mets as top contenders. The AL Central is also anticipated to be competitive, with the Guardians, Twins, and White Sox as potential contenders. Don´t let your players miss out on the action.

NASCAR

The NASCAR Cup Series is the highest level of stock car racing in the US, with over 40 million followers. The season runs from February to November, culminating in the championship race in November. The playoff field is expected to be competitive, with several drivers having a chance to win the championship.

PGA Tour

The PGA Tour is the premier professional golf tour in the US, with over 20 million followers. The season runs from January to November, with several major tournaments throughout the year. The competition is expected to be fierce, with several players having a chance to win multiple majors.

Formula 1

Formula 1 is the highest level of international single-seater motor racing, with over 10 million followers. The season runs from March to November, with races held around the world. The championship battle is expected to be close, with Verstappen and Leclerc as the main contenders.

College Football

College football is a popular sport in the US, with over 50 million followers. The regular season runs from September to November, culminating in the College Football Playoff in December and January. Several teams are expected to have a chance to win the national championship.

With so many exciting events on the horizon, there’s never been a better time to dive into the world of sports. From the gridiron to the hardwood, the diamond to the ice, there’s something for everyone. Share the excitement for the upcoming sports with your players and grow your profits.

Why the time is now to set up your per head online sportsbook

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You’re probably hearing a lot of buzz right now about online gambling and in particular sports betting. It’s a thriving sector and more and more people are looking to get a slice of the action. If this sounds like you but you are wondering how to get started, this is the guide for you!

An overview of the online gambling sector

The very first online gambling license was issued in the mid-’90s, back in the early stages of widespread internet adoption. Since then, the sector has grown rapidly, integrating new technologies, drawing in new audiences, and reaching stratospheric heights. Currently, the online gambling sector is worth around $59 billion, a figure that is projected to surpass $127 billion by 2027. This is a CAGR of 11.5%, demonstrating an impressive yet sustainable rate of growth. This rise is powered by a variety of different factors; widespread smartphone adoption, access to cheaper and quicker internet globally, and increased demand for online entertainment.

As a result, the iGaming sector is considered one of the most dynamic of our time. It has withstood several financial and economic crises and continues to go from strength to strength. But it’s not just the value of the industry that’s impressive. Online gambling is drawing interest from a range of previously untapped demographics. The use of emerging technologies has piqued the interest of millennials and GenX-ers, not just middle-age users.

Investment in this sector now is a smart move because as the data shows, the only way is up!

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How to start a per head sports betting site

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More and more people are getting interested in the online gambling sector. As the selector booms and clients flock in their droves, entrepreneurs are keen to get a slice of the action. But the idea of setting up a per head sports betting site can be a bit daunting. Compliance, legal matters, marketing, demographics, and of course, what platform you will use, are just some of the things you have to consider. 

But don’t panic, rentasportsbook.com has put together a handy step-by-step guide to launching your very own online bookies!

Decide what services you want to offer

If you’re new to the game, it can be overwhelming trying to figure out which services you should offer. Do you want to be a per head sports betting site or offer a wide range of choices? This decision should be taken carefully while considering factors like where you are based and who your target audience are. For example, it’s no good offering only soccer betting to people who don’t follow soccer. 

Discover who your target demographic is (where they live, what age, sex, interests) and cultivate a portfolio of services that caters to them. This can include all variations of sports betting, event betting, fantasy sports betting, and eSports betting. You can also opt for a per head casino, per head live casino, bingo, live betting, and in-game dynamic live betting as well through rentasportsbook.com.

Be sure to have a clear idea of what you will offer before you move to the next step!

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be a proper bookie

How to Be a proper Bookie with Professional Bookie Software!

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If you have a dream of being an online bookie but know nothing about online gambling, you will likely fall at the first hurdle. The first step of becoming a per head online sportsbook operator is not getting bookie software, it’s making sure you know the market inside out to be a proper bookie.

Here are some questions to ask yourself be a proper bookie:

  • What’s the betting market worth in your area, or target audience area in the next year, 5 years, 10 years?
  • Who are your biggest competitors? What are they doing well? What are they doing not so well?
  • Which options and events are hot right now? What is expected to be hot in the next year or two years?
  • Are there any niches in the market that are currently not being served? If so what are they, and can you fill them?
  • How are you going to target your audience?
  • What trends are happening in the betting sector right now?

These are just a few examples that can help you understand the business and where you fit in. Online gambling and sports betting is an enormous, lucrative but also very competitive market. Knowing as much as possible about it before you dive right in, is essential to your success.

Don’t worry if you aren’t an expert, or you need pointing in the right direction. Drop us a line and we will happily help you out!

Team up with a bookie software provider

Once you’ve decided to launch your online sportsbook, you need to get some bookie software. The best and most obvious option for entrepreneurs is pay-per-head software. With our out-of-the-box and fully customizable service, you get your own, branded website. This comes complete with a fully functional sports betting platform ready for your customers to use. 

This software also gives you full control and oversight of the entire operation at any moment with our exclusive mobile-based dashboard. You can see who is wagering what, and where, and pull off customizable reports whenever you need them. This PPH bookie software also comes with built-in assistance from our highly experienced team, all for one fixed fee per head. This model is great because you always know that you’re paying a set amount based on how many clients you have, rather than a percentage that can fluctuate, leading to uncertainty.

Other benefits of bookie software include a professional platform for clients. You don’t need to spend thousands on software designers and graphic designers to create your bookie site, as we have already done all of the work. You can work with our team to customize the template, and you can be up and running in no time at all, and without a big design bill to pay.

Onboarding with our per head software saves you time, money, effort, and gives you flexibility, a professional image, control, security, and peace of mind. What more could you want?

Nurture your client base

Some bookies already have a client base of friends and family, others may be starting out fresh. Either way, growing and nurturing your client base is something you need to do constantly. It’s a good idea to start your bookie business with customers you already know and have a relationship with. You can then ask them for referrals (with a reward of course) and engage them in spreading the word. 

Additionally, you need to make a presence for yourself on various platforms, forums, and social media networks. Pick spaces where conversations about betting or sports are taking place. Insert yourself into the dialogue, position yourself as an expert, and then when the time is right, bring them to your bookie site. This can also be done in the offline world, but when posting on the internet and engaging smooth network marketing techniques, you can enjoy wider success.

Once you have their custom, you have to keep it. This can be done through offering rewards, incentives, prizes, bonuses, and one-off special odds. Keep them coming back for more and make sure they are telling all their friends about you!

Stay compliant to be a Proper Bookie

Once you lose the trust of a client, it’s almost impossible to get it back. In the competitive bookie sector, one slip up, and the word will spread like wildfire. Ensure you put the safety and security of your clients first and comply with all requirements. First of all, you want to make sure your bookie software is compliant and secure. It should be encrypted, use proper authentication methods, and keep your client data safe. 

The rentasportsbook.com bookie software is fully encrypted and pseudonymous. This means we don’t see or store your client’s data. Rather we only have access to the login pseudonym that they choose. This adds a layer of security and privacy for your client base.

Offer more options

When onboarding your bookie software, don’t just leave it in a sportsbook! Rentasportsbook.com also offers online casino games, horse betting software, and even live casinos. These are great options to include in your platform. They lead to clients spending more time on the site, spending more, and remaining loyal. 

If they can satiate all their gambling needs in one place, there’s no need for them to look elsewhere! The best thing is, we offer all these addons at no extra charge, except for live casinos. Offer your bettors a “one-stop-shop” for their entertainment needs and watch your business thrive.

Setting up your online sportsbook can take quite a bit of work. But getting your pay-per-head bookie software working is perhaps the easiest part. We are happy to answer all of your questions and provide you with any information you need. If you decide to go for it, we can have your account live in as little as 10 minutes. Don’t waste any more time, get in touch today!